A letter from Sam Gencer & Family
DTF Dallas began with a simple idea, a small 700-square-foot workspace, and a family determined to build something together.
We are the Gencer family. Sam, who founded DTF Dallas, is a physics teacher, and his wife is both an elementary school teacher and an engineer. Together with our two sons, Kerem and Ahmed, we started exploring custom T-shirt printing with heat transfer vinyl in 2021.
What began as a small family project quickly became a passion. We moved from vinyl to DTG printing in 2022, invested in our first Direct-to-Film (DTF) printer that August, and sold our first DTF transfer in September.
Learning the technology wasn’t easy. We spent countless hours experimenting with inks, colors, curing, and production techniques. Our backgrounds in science, engineering, and education taught us to approach every challenge as an opportunity to learn and improve.
Those experiences became the foundation of DTF Dallas.
From 700 to 30,000+ square feet
Today, our operations span more than 30,000 square feet, including two production facilities and a newly opened retail store.
Our daily DTF transfer production capacity is sufficient to decorate more than 20,000 T-shirts.
We serve customers across the United States, from independent creators and small print shops to established apparel brands, schools, and businesses.
Our services include DTF transfers, UV DTF transfers, custom apparel, embroidery, and blank apparel.
Despite our growth, we remain committed to what mattered from the beginning: quality, reliability, fair pricing, and genuine customer support.
More than a printing company
For our family, DTF Dallas is more than a business. It’s our second home.
Our sons grew up alongside the company. Today, Kerem is studying Management Information Systems at the University of Houston, and Ahmed is studying at Texas A&M University.
Education and community have always been important to our family. We’re proud to support schools, youth programs, nonprofit organizations, and community initiatives through sponsorships, partnerships, and printing services.
We’re also proud to be connected with the North Texas business community through organizations such as the Metroport Chamber of Commerce.
Our entrepreneurial journey has been shared through publications including Voyage Dallas, where we’ve discussed our beginnings, challenges, and growth.
Our promise
We remember what it was like to start with limited resources, a small workspace, and a dream.
That’s why every customer matters to us, whether they’re ordering their first DTF transfer or managing a large production project.
We’ve grown in size, technology, and production capacity, but our values remain the same.
Work hard.
Keep learning.
Treat people with respect.
Never forget where you started.
Thank you for being part of our journey.
Sam Gencer & FamilyDTF Dallas







